Hole Mole
Campaign for the launch of the comedy feature fronted by Tim Roth, Cristo Fernández and Eve Longoria.

Movie Synopsis:

A cantankerous, self-centered LA food critic is kidnapped and taken to Mexico, where he’s forced to write a review for what he thinks is a cartel-owned restaurant, only to realize he’s been duped by his naive young captor, whom he must now help to stay alive when the real bad guys show up and try to take over the business.

KEYART

PROMO GIVEAWAY

To accompany the launch we created bespoke branded jars of Molé sauce as promotional giveaways.​​​​​​​ At first glance they look like regular jars but the labels are filled with cues from the film.

Jar label

A bit more swag

Theatrical

Sales